Lake of Stars is a yearly festival held in Malawi, Africa to raise support for UNICEF to build wells to provide water. Malawi is one of the most impoverished countries in the world. The festival not only provides support by raising funding, but through boosting the tourist economy as well. Lake of Stars mixes the London rave scene with its DJs, local Malawi artists, and the beautiful environment of Malawi. This campaign was developed to merge and unify these many elements into cohesive style for a invitational booklet sent through the mail to potential visitors and additional pieces to be used at the festival.

Festival Passes for the weekend, which could also be used to provide special discounts to concert goers, or privileged guests.

Shirt series developed for the festival. The first shirt would be the overall festival shirt, given to attendees. The others would be merchandise that would be sold to raise additional funding. Each of the 3 additional shirts take an African animal and connect it with music. A gazelle/music note, a giraffe/piano, and an elephant/trumpet.